DENVER — A cancer patient nicknamed the Steel Bull got his death sentence on a gloomy March Wednesday in 2015.
He was 47, his given name Jason Greenstein, but he had earned the moniker from his oncologist for his stubborn will during more than four years of brutal chemotherapy and radiation treatment — all of which had failed.
That Wednesday, March 4, his left side bulged with 15 pounds of tumor, doubling in size every few weeks. Lumps of Hodgkin’s lymphoma cells swelled in his lungs, making it hard to breathe, impinging a nerve and nearly paralyzing his left hand. Yet Mr. Greenstein, ever the optimist, was not prepared for his doctor’s frank words when he displayed his latest symptom: tumors along his right jawline, the first spread of cancer to that side.
The oncologist, Dr. Mark Brunvand, said he excused himself to the hallway to gather his emotions. When he returned a moment later, he looked Mr. Greenstein in the eye.
“You are going to die,” he remembers saying. “And because you’re my friend, it’s my job to make you as comfortable as possible.” Behind the doctor stood Mr. Greenstein’s case manager, Poppy Beethe, crying.
In a note to himself afterward, Dr. Brunvand described further treatment as “more toxic than beneficial,” and unwarranted “unless he has dramatic response.”
What happened next qualified as well beyond “dramatic response.” A few days later, Mr. Greenstein agreed to try a last-ditch drug called nivolumab that was being tested for Hodgkin’s. It dripped into his veins, just like those body-racking chemotherapy treatments. But this time, there were no harsh side effects. And this time, the outcome was very different.
Three mornings later, Mr. Greenstein woke up to shock from his girlfriend.
“Jason, you’ve got to see this!” she said. She looked at his back, where the cancer had so bulged that she affectionately called him Quasimodo. “Your tumors have shrunk!”
In an eye blink, after years of agonizing and futile treatment, Mr. Greenstein’s cancer would disappear. Within weeks after that first treatment, his doctors declared him in remission.
It was a result that put him at the vanguard of a new generation of cancer treatment called immunotherapy that casts into sharp relief the harshness of how we have long treated cancer and the less grueling way we might. Immunotherapy’s aim is to prompt the immune system, which is often stymied by cancer, to attack tumors with the zeal and sophistication that it attacks other diseases. The concept, at least in a primitive form, stretches back more than a century, but only in recent years have therapies been developed that show its true promise — and, for now, its limitations.
In that astonishing span of six weeks, few of immunotherapy’s successes seemed as dramatic as Mr. Greenstein’s. “His story is not just one in a million,” Dr. Brunvand marveled, but “one in 20 million.”
On a personal level, this stunning medical reversal was not entirely surprising to Mr. Greenstein’s family and friends. Jason and I were in a tight circle of high school buddies in Boulder, Colo. To us, he has always been a fierce competitor who attacked the world with passion, humor and unbridled optimism — along with, at times, inattention to detail and procrastination. Life was always an adventure, including Jason’s death match against cancer, which he allowed me to chronicle.
Then again, cancer is not easily beaten. And for all its promise, immunotherapy for now brings more disappointment than marvel for the majority of patients. The end of this story, sadly, allows no easy ebullience. Not for medicine. Not for Jason.
In the Shadow of Cancer
When the symptoms hit in 2010, Jason was living in Las Vegas, where he had started a company called Green Man Group. It sold trinket boxes to casinos for use as gifts.
Jason went to both law and business school and was obsessively entrepreneurial. He loved selling and schmoozing with customers on a noon-to-midnight instead of 9-to-5 clock. Visiting casinos, he crisscrossed the country in an aging Chrysler Concorde, often with Skoal tobacco packed in his lip. He had come from tobacco users; his dad had smoked cigars, his mom cigarettes since age 14.
It was unseasonably warm on May 10 when Jason, driving back to Las Vegas from Arizona, felt his throat tickle and his head hurt. His legs had felt heavy for several months. Several days later, he attacked the symptoms with a homegrown remedy: He downed most of a 12-pack of Bud Light Chelada.
“It didn’t work out too well,” he said with a laugh, looking back. He felt worse in the morning.
My first memories of Jason come from the dugout. We were teammates for years in Little League. I was a two-bit player and Jason a perennial All-Star — center fielder and shortstop, leadoff hitter. He had the same gifts in football and basketball. Not just that — he was funny, self-effacing, a good student and a good guy. His junior high nickname was Golden.
But all was not golden for Jason. One morning in eighth grade, our friend Tom Meier found him in the locker room, sobbing. Jason had learned the day before that his dad, Joel, at 46, had been told he hadcolon cancer.
“Here was the strongest person I knew, and he was absolutely shattered,” Tom said.
Over the years, Jason’s friends and family would debate the extent to which his father’s cancer and eventual death, in the summer before our senior year of high school, unmoored Jason. He had been Jason’s first coach and chief advocate, attending every game, often chomping a stogie, stoic and hunch-shouldered. In the weeks before he died, he watched Jason, a 5-foot-9 point guard, help lead Boulder High School to a state basketball championship game.
After his father’s death, Jason’s senior-year grades tanked such that he had to explain them to Occidental College, where he was to play basketball and baseball. A manic side of Jason became more prominent. He never settled down with a family, and his businesses came and went. His inimitable passion remained, while his follow-through sometimes faltered.
“Dad was his guru; I don’t know how to describe it,” Guy Greenstein, Jason’s older brother, and one of five siblings, told me. “When my dad was gone, he was left to flounder a bit.”
After Jason first felt sick, one doctor diagnosed mononucleosis, but two courses of antibiotics did not work. Each week, he felt more rundown, until one day in August, he could not get off the couch. “It reminded me of my dad,” Jason reflected. “He had never done that before, and then he started lying on the couch.”
At summer’s end, a family doctor told him he had Hodgkin’s. It was the best case of a bad-case scenario — Hodgkin’s has a 95 percent cure rate.
No problem, Jason thought, I’ll get it cured and move on.
Beaten Down by Treatment
In 1990, Dr. Brunvand, was climbing Mount McKinley when he and his group got a distress call from 19,600 feet. Seven Japanese climbers needed rescue in 100-mile-an-hour winds. Dr. Brunvand, then huddled at 17,000 feet, helped bring six of the climbers back alive. His tenacity made him a perfect match for Jason, and he knew what he would be putting Jason through.
Dr. Brunvand, 60, a bow-tie-wearing veteran in his field, likens traditional chemotherapy to napalm. It kills not just cancer but other rapidly dividing cells, like the ones in the gut, hair follicles and mouth. “When you have cancer, you spread napalm on it and burn everything to the ground.”
Jason received his first treatment in September 2010 in Denver. A thin nurse with a kind smile hooked him to an IV. He tried to read, and felt like he did not belong with the line of sick people in chemo chairs. Into his veins dripped a four-drug cocktail called A.B.V.D. that has been in wide use since the 1980s.
After chemo, he described feeling “the sickest you’ve ever felt but multiplied by 10.”
In spring 2011, after a brief remission, Jason became one of the unlucky few with Hodgkin’s; his cancer recurred in his chest wall. He moved to the next level of treatment, “salvage” chemotherapy with the acronym ICE. Side effects: diarrhea, bruising, bleeding, hair loss, sore mouth.
That winter, he got a round of high-dose chemotherapy followed by a stem-cell transplant. Before the transplant, he met a psychologist at the Colorado Blood Cancer Institute, and, to prove his zest for life, Jason played air guitar and sang to her, wearing sunglasses.
But when the psychologist, Andrea Maikovich-Fong, went to see him in the hospital after his transplant, he was slumped in a hoodie. “He looked like this shadow sitting there. He looked up with his eyes, and not his chin, and said: ‘This is terrible,’” she recalled.
This was what I, and others, began to see. Cancer had not beaten Jason yet; treatment was starting to. When we talked by phone, he sometimes wept about his pain, exhaustion, pill regimen — 15 medications or more daily, an alphabet soup of drugs, from acyclovir to fight infection to Zofran for nausea.
Once, he showed up at the hospital after an all-night drive from Las Vegas with his red blood cell count so depleted (20 percent of normal) it could have killed him en route. He crawled to the elevator, where he was discovered, and then, while being wheeled away, joked with Dr. Brunvand that he had been in Las Vegas spending money on “hookers and blow.”
“It’s hard not to love a guy who sees God with one eye and the seedy side with the other,” Dr. Brunvand said.
In fall 2013, Jason was in remission again, finally, he said, feeling like himself. Then, the morning after his beloved Denver Broncos were crushed in the 2014 Super Bowl by the Seattle Seahawks, Jason’s phone rang. It was Ms. Beethe, his case manager. “Jason, I have some bad news.” Another relapse, tests showed.
“I didn’t know what was worse,” Jason grimly joked later, “getting cancer again, or the Broncos losing. Any true Bronco fan would say it’s a tie.”
Jason came up with an analogy to describe being a patient in a fight with cancer; in his analogy, healthy people live in a village on a beautiful Tahitian island while cancer patients float around it in canoes.
“The doctors pull on the rope and pull me back to the pier. I can still visit the people in the village. But I’m drifting further and further,” Jason said. “All around me are coffins — the people who died from cancer. I’m waiting for my canoe to turn into a coffin.”
A few weeks after the Super Bowl, his friends planned a weekend for him in Boulder to, without putting so fine a point on it, say goodbye. Tom came from Minnesota and I from San Francisco. Jason, true to form, showed up to his own party two hours later than everyone else, having made a marathon drive from Las Vegas. At the end, we all said goodbye in the parking lot. I assumed I’d never see Jason again.